Our quantitative and qualitative methods have been carefully crafted to generate the insights and knowledge your business requires. We have experienced in the industry in performing B2B and B2C research in conjunction with each other. As a leading research company, we provide our clients with a competitive edge by assisting with accurate information, solid insight, and targeted action planning.

Qualitative Methods:

The data collected, analyzed and interpreted in qualitative research is based on what people do and say. Observations and what people express are not free-form or standardized. Because it is open-ended with the questions asked to the respondents and the statements made. Therefore, it is crucial to work with experts in the analysis process.

  • Ethnography
  • Focus Group
  • Interview

Quantitative Methods:

Nova Mind Research has the opportunity to collect data with surveys from all over Turkey by using a vast database through random probability sampling.

You can reach your target audience at home, at work, on the road, or in shopping centers through us.

Face to face Survey

Nova Mind Research provides CAPI (Computer-Assisted Personal Interviewing) services in the face-to-face survey method.

Survey with CATI (Computer-Assisted Telephone Interviewing)

Nova Mind Research uses the Computer Assisted Telephone Interview (CATI) method in conjunction with other data collection techniques such as online or mobile surveys to maximize the comfort of interacting with participants and optimize response rates.

With our call center expertise and expert interviewers, we collect and analyze data for you from all over the world using the CATI method.

Mobile Survey

Do you need quick and low-cost surveys?

Nova Mind Research uses the application “Synchronicpoll  (http://eszamanli.com/),” a new mobile phone survey solution designed for companies looking for speedy turnaround and low-cost research.

Synchronicpoll Why is it useful?

  • Quick response – Surveys can be completed on the same day with next-day delivery.
  • Easy to Use – Cell phone surveys are convenient and easy to use
  • Mobile – Responders can be accessed anywhere
  • Immediate – Participants can provide feedback strictly as their thoughts occur.
  • Live Reporting – get your results in real-time.